Lyric is the Philippines’ largest musical instrument retail chain. It started out as a piano store in the 1960s and expanded its product lines to include other musical instruments and professional audio brands.
Lyric Piano started in 1964 headed by Mr. Severo Panganiban, now its Chairman of the Board. By starting as a supplier of parts and accessories to piano manufacturers, it evolved into manufacturing its own pianos for the domestic market in 1968. After a few years, it exported its first set of pianos under its own labels: Lyric Traditional, Lyric International, Lyric Modern, Lyric Elegante, among other lines.
In order to meet the local demand for imported pianos, Lyric acquired the distributorship of Korean-made Samick and the American-made Kohler & Campbell pianos. Soon thereafter, Wurlitzer and Baldwin pianos from U.S.A. were also acquired. By 1998, Lyric assumed the exclusive local distributorship of pianos Boston and Steinway & Sons. Currently, Kawai is one of our biggest brands in this market.
To support its sales outlets, Lyric has a well-organized service center with trained staff and technicians. They are trained in Japan and Germany to fully support and maintain the musical instruments being offered by the company to the public. It also maintains a spare parts and accessories outlet to supply the instruments it carries with original parts from foreign manufacturers.
Although famous for its piano heritage, Lyric has now expanded to become a full-line music store as they offer exclusive distributorship of worldly-renowned instrument brands such as ESP guitars (Japan), Blackstar Amplification (UK), DW Drums (USA), Warwick basses (Germany), Nord keyboards (Sweden), and Meinl cymbals (Germany). It also started its expansion into professional audio with the acquisition of select brands as DAS (Spain) and H&H (UK), to name a few.
With 50 years in the business, Lyric now has 30 branches and continues to expand across the country. We have dedicated ourselves to ensure that each and every Filipino music fan can grow and build his music and audio requirement with us. Through Lyric, you Own Your Music!